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汎德股份有限公司--BMW台灣總代理-汎德-BMW Brand Strategy and Digital Communication Specialist 品牌策略與數位行銷專員

公司資料

名稱:
汎德股份有限公司
地址:
臺北市內湖區行愛路100號
公司電話:
02-3766-6666
聯絡人:
林芝伃

應徵條件

科系:
大眾傳播學科類、商業及管理學科類、語文及人文學科類
其他條件:
• Bachelor's degree in Marketing, Communications, Business, or related field.
• Proven marketing communication experience, ideally with Automotive or Luxury brands.
• Strong strategic thinking, creative problem-solving, and project management skills.
• Excellent attention to detail in written and verbal communication.
• Proficient in digital marketing tools, analytics, content marketing, SEM, and social media management.
• Skilled in data interpretation and informed decision-making. (Google Analytics 360 Skill is a plus.)

徵才內容

擬聘職位:
BMW台灣總代理-汎德-BMW Brand Strategy and Digital Communication Specialist 品牌策略與數位行銷專員
擬聘員額:
1
工作內容:
Join us as a motivated BMW Brand/Product Communication Executive. Drive brand engagement through effective strategies. Collaborate on media, digital efforts, and events with cross-functional teams. Use analytics for continuous improvement and goal alignment.
Responsibility:
Strategic Messaging and Brand Positioning:
• Craft and enhance strategic messaging in line with BMW's identity and goals.
• Collaborate for cohesive messaging across communication channels.
• Lead integrated campaigns online and offline, optimizing tools and platforms.
Digital Engagement & Collaboration:
• Implement digital strategies for brand visibility and online engagement.
• Manage social platforms, content calendars, and performance tracking.
• Collaborate across teams for aligned communication efforts.
Campaign Evaluation & Enhancement:
• Measure campaign effectiveness against set KPIs.
• Generate detailed reports on performance and insights.
• Utilize data insights to refine strategies for future campaigns.

※建議投遞履歷時提供104適性測驗結果
上班時間:
09:00-18:00
上班地點:
台北市內湖區行愛路100號
待遇:
面議(經常性薪資達 4 萬元或以上)
應徵方式:
104投履歷應徵: https://www.104.com.tw/job/6u8r7?jobsource=company_job
聯絡方式:
psn652@upgo.com.tw,02-3766-6666#652
申請截止日期:
2024-12-31
聯絡電話:
02-3766-6666#652